
Our cooperation with Foxtrot is an example of a long and, most importantly, successful partnership. Over the six years we have been working together, Foxtrot's payment infrastructure has become a dynamic system that flexibly responds to challenges: from seasonal sales surges to new payment scenarios.
The Tranzzo team always emphasizes that our system is as stable and resilient as possible to high loads, including during the holidays: from Black Friday to New Year.
Below, we'll tell you how our team helped Foxtrot during the festive period and improved key success metrics. ⬇️
Black Friday, Cyber Monday, and New Year's sales are not just a time of high sales, but a real stress test for the payment infrastructure of any online business. The following challenges characterize this period:
Traffic and the number of transactions increase significantly, and any delay or failure in processing can cost you a lost conversion.
On peak days, online fraudsters become more active, using phishing attacks, fake cards, and bot attacks on payment gateways.
After the holiday rush, the volume of product returns increases significantly, straining businesses and payment transactions.
For us, working with Foxtrot, the main task is not only to maintain stability, but also to ensure an uninterrupted payment process, fraud protection, and high conversion rates.
As soon as our team starts working with any client, one of the main focuses for us is the long-term perspective of successful work. That is why we do not rest on our laurels and make plans for the further development of Foxtrot.
We are currently working on implementing this solution for Foxtrot, which will allow customers to split their payments into equal installments. This is especially relevant for the high-value equipment category, where flexible financial instruments can significantly increase the average check and the number of completed purchases.
Another promising way to expand Foxtrot's platform is through the marketplace format. This will open up the opportunity to work with different merchants for whom a flexible payment and payment distribution system will be a prerequisite for quality work.
We continue to develop payment solutions to ensure a stable competitive advantage.
We are always striving to make the process of interaction with the payment system even more convenient and efficient, so one of our special developments was a chatbot for prompt support.
🔷 Quickly receive the status of payments
Merchants can check the status of a transaction at any time without having to contact support.
🔶 Prompt resolution of issues
The chatbot helps to get answers to frequently asked questions: about rejected payments, limits, fees, or technical updates.
🔷 Monitoring of payment activity
Convenient access to key financial indicators and quick notification of important updates or changes.
The chatbot speeds up communication processes, reduces the burden on technical support, and optimizes payment services.
We continue to improve our support system so that Foxtrot can always count on a stable, secure, and technologically advanced payment infrastructure. 🚀
“The festive period is a test of strength: high traffic, increased workload, no room for error. Each transaction must be fast and smooth.
The Tranzzo team has done a lot of work to achieve this: analytics, testing, and optimization. But most importantly, our customers get a flawless payment experience, and we can focus on development. This is the level of cooperation we appreciate.”
Foxtrot team about cooperation with Tranzzo
The effectiveness of a payment infrastructure is measured not in words but in concrete numbers. During our cooperation, we were able to optimize key processing indicators, increase the stability and speed of payments, and improve the user experience at the payment stage.
Below are the results of the implementation of our solutions in the form of the share of each payment method during the holiday period from November 2024 to January 2025.
The introduction of a customized checkout played a role in this. We removed unnecessary steps, added support for favorite payment methods, and added Foxtrot's branded identity to the payment page.