Smart routing and cascading solutions
Smart routing automatically directs transactions to the most suitable payment provider. While cascading ensures that if a transaction fails with one provider, it’s seamlessly retried with another. Optimize your success with smart routing and 3DS cascading solutions by Tranzzo.
Benefits of routing and cascading
Costs optimization
Smart routing payment gateway minimizes processing fees by selecting the most cost-effective transaction routes. Your businesses can save on operational costs while maximizing profitability.
High conversion
Smart routing and cascading increase approval rates by directing transactions to the most reliable providers, reducing declines, and boosting successful sales.
Risk protection
This solution reduces exposure to fraud by directing transactions through secure channels and optimizing 3DS checks, safeguarding business revenue and customer data.
Data-driven insights
Smart routing and cascading direct the transaction on different paths and outcomes. By tracking transaction paths, businesses gain valuable insights into patterns, enabling better decision-making and strategy adjustments.
Global payment reach
Tranzzo payment routing solution allows your business to process transactions across multiple regions. Expand the new markets and accommodate diverse customer bases seamlessly.
Smart routing payment
Routing payment is a powerful, automated technology designed to optimize transaction processing by selecting the most efficient route. For your businesses, this means fewer declines, lower costs, and a seamless user experience that keeps customers happy.
Dynamic routing rules
Dynamic routing rules allow your business to set specific parameters that guide each transaction's path through the most efficient processor. These rules can be based on factors like transaction amount, location, currency, or payment type
Real-time allocation
Real-time allocation enables transactions to be evaluated and routed instantly to the best available processor. In case of failed transactions, they are automatically re-routed to alternative processors, significantly reducing declines.
Regional optimization
Regional optimization routes payments through local gateways depending on the GEO, improving transaction success rates. It is valuable for global companies that serve customers by providing region-specific solutions.
Features for specific business needs
Splitting payments
The technology of splitting allows your business to divide a single transaction into multiple routes. It becomes in hand for marketplaces and platforms managing commissions and payouts to multiple vendors or partners in real-time.
Dynamic currency conversion (DCC)
Dynamic Currency Conversion enables automatic conversion of a customer’s payment into their home currency at the time of transaction. DCC also allows businesses to reduce foreign exchange fees and enhance global customer satisfaction.
Payment cascading
Cascading payments function automatically reroutes transactions that initially fail, sending them to secondary processors in a priority sequence.
Recurring tokens routing
It simplifies the handling of repeat transactions by securely storing tokenized details and routing each recurring payment through the most efficient processor.
Geo-specific routing
Geo-specific routing directs payments through local gateways based on the customer’s location. This feature is ideal for businesses with an international customer base, helping to lower costs and increase approval rates for global transactions.
Cascading of payments
Cascading of payments is a smart routing strategy that reroutes failed transactions to alternative processors or gateways. This feature acts as a backup mechanism, giving businesses the best chance of a successful transaction even when issues arise with the initial processor.
3D Secure (3DS) cascading
Can it be even better? Yes!
Cascading with integrated 3D Secure (3DS) authentication allows for increased security measures of the transaction process. In other words, 3DS is a security protocol that verifies a cardholder’s identity during online transactions, adding an extra layer of fraud prevention.
Increase your payment conversions with Tranzzo
Branded checkout page on your own domain
A branded checkout page hosted on your domain builds trust with your customers. Tranzzo solution allows you to customize the experience, reinforcing your brand identity and reducing checkout abandonment.
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One-click payment without filling out forms
With Tranzzo one-click payment feature, returning customers can make purchases without re-entering their financial information. It significantly speeds up the whole checkout process.
Learn moreAutomatic debits on a schedule
Automatic debits enable businesses to set up recurring payments for subscriptions or scheduled services without requiring manual input from the customer. Tranzzo ensures timely, seamless transactions, making it easier to manage subscriptions and recurring billing.
How it can benefit your business
Real-time fraud detection
Real-time fraud detection uses machine learning to analyze transaction patterns and flag suspicious activities, helping protect your business and customers from fraud.
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Local payment methods support
Offering local payment options through Tranzzo allows customers worldwide to pay using their preferred method, such as regional cards or popular digital wallets. This flexibility improves conversion rates by catering to diverse payment preferences across different markets.
Learn moreFrequently asked questions
Why route your payments?
How to set up payment routing?
What are smart routing strategies?