Polina Toropova
Black Friday is traditionally not only a time of increased sales but also a time of significant challenges. Increasing website traffic, ensuring payment security, and smoothing the operation of transaction processing systems are the main aspects determining the promotional period's success or failure.
What are the key challenges for businesses during Black Friday, and how does Tranzzo become an indispensable partner at such moments? Find out below ⬇️
During Black Friday, the number of visitors to websites can increase significantly. This creates a load on servers, leading to slowdowns or even crashes. According to Exorigo-Upos, over 20% of online retailers have experienced temporary platform outages due to overload.
Tranzzo offers reliable, high-bandwidth payment solutions that maintain stable performance during peak loads. Optimized APIs and adaptive integrations guarantee fast and reliable payment processing even during peak demand hours.
Failed transactions are one of the most painful moments for both customers and businesses. Technical errors, payment gateway overload, or incompatible payment methods can cause it. According to Bob's Guide, even minor delays can lead to losing customers who quickly switch to competitors.
Thanks to its high transaction processing speed and integration with various payment methods, Tranzzo minimizes the risk of failed transactions. Intelligent algorithms automatically detect potential problems and offer alternative payment methods.
During Black Friday, fraudsters are on the rise, prioritizing security. According to Electronic Payments International, businesses face a dilemma: providing the most straightforward possible checkout process without compromising security.
Tranzzo uses advanced technologies to protect transactions, including 3D Secure 2.0, multi-level verification, and real-time fraudulent activity monitoring. This allows us to maintain customer convenience while protecting their data.
🙌 Stability
Scalable solutions to handle peak loads.
🔒Security
Innovative fraud protection technologies.
⚡Flexibility
Support for a variety of payment methods and currencies.
🚀Speed
Minimizing transaction processing time.
When preparing for Black Friday, choose a partner that can ensure the smooth operation of your business. Tranzzo will help you avoid risks and maximize the potential of this important period.
Leave the challenges behind and focus on increasing sales with Tranzzo!
