From invisible to inevitable: Tranzzo talks White Label at PayForum 2025

• How to create your own payment product without years of ongoing development and millions of investments? 

This was the question answered by Yulia Vitryak from Tranzzo during her presentation at PayForum 2025. In the heart of the fintech event of the year, she explained why White Label is not just a trend but a real scaling tool that progressive businesses are already using today.

Yulia's presentation was based on a real case of our client, a financial company that had just received a licence and was preparing to enter the market. The strategy was clearly formed: the company understood what it wanted, who it saw as its customers, and what services it should provide. The main question was how to launch the payment infrastructure quickly and without unnecessary risks.

• Watch Yulia's full speech at ➡️ here

❌ Developing your own solution

This involves months (and sometimes years) of work, complex certification processes, technical risks, and significant financial costs. For a company that wants to quickly take its place in the market, this can be a critical delay.

At this point, our client turned to Tranzzo for expertise, technological support, and a ready-made solution that had already been tested and launched.

✅ We offered a White-label PSP 

A payment platform that can be easily customised for your brand.

The client received a full-fledged infrastructure with a ready-made backend, adaptive interface, and flexible settings, without the need to build everything from scratch. At the same time, they retained full control over the user experience and could develop the product in their own style.

Building everything from scratch would have required significant time, resources, and deep expertise in regulatory requirements. Therefore, the ideal solution was a white label solution from Tranzzo – a fully ready-made technical platform that allowed

• Integrate a payment product under its own brand, with customisation to the visual style of the company
• Maintain full control over the customer experience
• Get a stable and secure solution that meets all the requirements of regulators
• Enter the market quickly, without long development and blind launches

In fact, the client received a turnkey payment product, but with a full sense of ownership. There is no technical pain, but with the flexibility that only the big players could afford.

Hundreds of companies stop at the launch stage because of the same thing: the complexity of development, regulatory requirements, and limited resources.

But there is another way – White Label from Tranzzo.

This is not just a ‘turnkey solution’ - it is a payment infrastructure that works under your brand, fully complies with the requirements of regulators, and allows you to enter the market in a short time. You get proven technology, control over the customer experience, and a service that can scale with your business.

💡 Fast. Secure. Branded.

If you are planning to launch a financial product, do not spend years on development.

Contact us and we will help you bring your product to the market in the near future.

Tranzzo – technologies that work for your brand.